Post-Modernism in Graphic Design
The final design school I’m going to discuss is the
Post-modernism school; the latter emerges as a counter-movement to the strict
norms of modernism, Post-modernism in graphic design gained prominence in the
late 20th century. It embraced a more expressive approach,
challenging traditional design conventions. Key figures like Paula Scher and
Neville Brody led the way in adopting playful, experimental designs that often
incorporated mixed media, vibrant colors, and unconventional typography.
 |
| Wolfgang Weingart, Kunst 1982 |
 |
| Ralph Shraivogel, Die Stependiat 1991 |
Post-Modernism in graphic design is characterized by its
diversity, irony, and a rejection of the 'one-size-fits-all' approach of
previous movements. It opened up new possibilities in design, allowing for more
personal, contextual, and culturally specific expressions in visual
communication.
Comments
Post a Comment